The Ultimate List of The Best Selling Action Figures in 2024

Good action figures have been some of the most popular toys ever since they were invented in the mid-1940s. Not only are they favored by kids, but they’re also highly sought-after in collectors’ circles. That’s especially true nowadays, given the resurgence of Star Wars and other classic franchises and the influence of pop culture.

Technically, you can collect any figurines, but why not choose the finest of the bunch? We’ll help you do just that. Let’s dive into the 19 best-selling action figures on the market.

The Importance of Action Figures in Pop Culture

Action figures have become so widespread that it’s hard to imagine a movie or TV show release without accompanying figurines. That’s been the case since their inception, and it’s especially prevalent nowadays.

For example, when Star Wars: The Force Awakens premiered in 2016, detailed action figures played a big role in promoting the flick. You could get your hands on Chewbacca, Han Solo, Kylo Ren, and other iconic characters to make the movie experience more immersive.

Video game action figures are just as collectible. Those from Halo, Mortal Kombat, and Street Fighters are particularly prominent.

As a result, it’s no wonder you want to collect the best-selling action figures of all time. Their nostalgic value and play potential are off the charts.

The Top 19 Best Selling Action Figures of 2023

Even if you understand the appeal of some of the coolest action figures around you might still wonder, what are the best action figures you can find in 2023? The mystery ends right here, as we’re about to list some of the most amazing best-selling action figures available:

1. Mego DC Classic 50th Anniversary Series

Kicking off our list is one of your favorite characters from DC Comics - Robin. This World’s Greatest Super-Heroes 50th Anniversary Robin Action Figure is a replica of the 1972 version. It’s popular due to a whopping 26 points of articulation and a costume made of real cloth.

2. Transformers Rescue Bots

This Transformers Rescue Bots Bumblebee Rescue Guard figure showcases an iconic hero from the Transformers franchise. Besides the titular character, you also get two of his most trusted sidekicks. The figurine is made of durable materials, and the colors are realistic.

3. Star Wars The Black Series Darth Vader

If you’re looking for the best-selling Star Wars action figures, look no further than this toy. The Black Series Darth Vader assumes the most menacing of positions and is hell-bent on tracking down Luke Skywalker. All four limbs are fully mobile.

4. Marvel Legends Venom Action Figure

Marvel makes its first appearance on our list with this Legends Venom Action Figure. This anti-hero is the perfect gift for anyone who’s fallen in love with the character in the movie or comic books. It’s fully articulated and authentic.

5. Dragon Ball Super Bandai America Dragon Stars Broly 6.5 Action Figure

It hardly gets any more powerful than Broly in Dragon Ball Super’s realm. You can see why that’s the case when you take a look at this Broly 6.5 Action Figure. It features Broly in his basic form and comes with the iconic necklace that keeps his untamed might in check.

6. Mighty Morphin Power Rangers Legacy Green Ranger Action Figure

If Green Ranger is your favorite childhood hero, don’t miss out on the Mighty Morphin Power Rangers Legacy Green Ranger Action Figure. The figurine wields the legendary sword and has a spare knife to take down enemies faster.

7. DC The Batman Movie Batman Action Figure

There are many Batman figurines, but this DC The Batman Movie Figure stands out. Based on Robert Pattinson’s portrayal of the character, the figurine does the vigilante justice. It’s incredibly detailed and features 22 moving parts.

8. Star Wars The Vintage Collection The Mandalorian Toy

The Mandalorian is a formidable hero and one of the most beloved characters of all time. This Vintage edition is an accurate depiction of the movie character and even comes with his Phase-Pulse Ambian Sniper Rifle.

9. Bluey and Friends 4 Pack of 2.5-3″ Poseable Figures

If you want to surprise your kids with adorable toys, these Bluey and Friends Poseable Figures are the right choice. Designed for preschool children, they’re a perfect play companion for your little ones.

10. Transformers Generations Selects Deluxe Lancer

The Transformers Generations Selects Deluxe Lancer is another best-selling figure. The colorful design and ease of articulation are just some of the reasons this toy is popular.

11. Marvel Avengers Action Figures set

Marvel Avengers are some of the best action figures to collect if you’re a fan of Thor, Iron Man, Captain America, or Black Panther. This Marvel Avengers Action Figures set has it all and then some. There are eight figures in this exciting playset, all of which look awesome and are made of high-quality materials.

12. Marvel Super Hero Adventures 5-Inch Action Figure 5-Pack

If 6 or 7-inch figures are too big, try these 5-inch Marvel Super Hero Adventures figurines. The models are tiny yet realistic and articulated.

13. McFarlane’s Hush Batman

It doesn’t get any more intimidating than this McFarlane’s Hush Batman figure. The character has his razor-sharp knives and is ready to inflict some real harm.

14. Studio Series Gamer Edition Optimus Prime

Optimus Prime figures are a fan-favorite, and it’s easy to see why when you take a look at this Studio Series Gamer Edition. Whether you prefer the vehicle or robot mode, you’ll have tons of fun with dozens of articulated parts.

15. G.I. Joe Classified Series General Clayton Hawk Abernathy

The G.I. Joe Classified Series General Clayton Hawk Abernathy is a jaw-dropping figure. The General’s suit is nicely designed, and the figurine comes with a helmet, glasses, and six weapons.

16. Transformers Legacy United Leader Class Beast Wars Universe Tigerhawk

The Transformers Legacy United Leader Tigerhawk figure is a top pick for many reasons. Primarily, the colors are vivid, and you get three blasters plus two wing blade accessories to attach in both modes.

17. Dragon Ball Super Dragon Stars Super Hero - Goku 6.5” Action Figure

If you need high-quality action figures of some of the mightiest anime characters, this Goku 6.5” Action Figure is a fantastic pick. Dozens of articulations are available, allowing you to put the figure in pretty much any battle position. Also, the orange Keikogi looks better than ever.

18. PAW Patrol, Zuma’s Hovercraft Vehicle With Collectible Figure

This PAW Patrol figure is a match made in heaven for collectors and children. Put Zuma in its Hovercraft and embark on your next rescue mission. Play opportunities are virtually endless.

19. Transformers Legacy United Deluxe Class Cyberverse Universe Windblade

Last but not least, the Transformers Legacy Windblade figure is easily one of the best figures from the Transformers universe. The attention to detail and ease of articulation are almost unmatched.

Predictions

Today’s action figure market is dominated by your favorite heroes from Marvel and DC Comics franchises. Expect more of the same next year. With blockbusters like Deadpool 3 and Joker: Folie a Deux set to hit the cinemas in 2024, you’ll not only expand your watch list but also the list of figurines to add to your toy collection.

Take Your Collection to the Next Level

With so many best-selling action figures readily available, there’s no need to tarnish your collection with subpar toys. Whichever item you choose, it’ll add a new dimension to your figurine assortment and make it even more valuable.

The only question that remains is, where do you find high-quality action figures? There are many reliable providers, but ToyShnip is the go-to option for most collectors. There are figurines from the hottest classic and modern franchises, including Star Wars, Avengers, Justice League, and Jurassic World.

Not only that, but ToyShnip also offers regular discounts and special deals. For instance, if you buy three McFarlane toys, ToyShnip gives you a fourth McFarlane toy for free. So, check out the store today to get quality items that can become centerpieces of your collection.

FAQs

What action figures sell the most?

Star Wars, Marvel, PAW Patrol, and Naruto action figures are some of the most popular figurines. Additionally, there are many best-selling WWE action figures, such as Top Picks Elite - Roman Reigns and Wrestlemania Basics - Andre the Giant.

What action figures are popular right now?

The most popular action figures right now include those from the Teenage Mutant Ninja Turtles, Star Wars, Marvel, and Transformers franchises.

How can I verify the authenticity of an action figure?

An authentic action figure has a stamp or mark from the manufacturer on the action figure itself and the box. If the logo of the company has different letters, colors, or symbols from the original, it’s probably a fake action figure.

What factors determine the value of an action figure?

The main factor that determines the value of an action figure is its condition. Products that are in good shape are more valuable than damaged goods. Likewise, rare and special-edition figures are worth more than their basic counterparts.

What action figures are the easiest to sell?

Some of the easiest action figures to sell are Star Wars, G.I. Joe, and Transformers (Generation 1) action figures. However, figurines from other franchises are just as easy to sell if they’re in good shape.